Thomas Manning is a partner with Ninah Consulting, a firm that quantifies and helps to increase marketing effectiveness and profitable business growth with the analytical rigor of a modeling house to address company issues, produce robust models and deliver relevant insights with actionable recommendations.
Innovative marketers have deployed marketing performance techniques to effectively guide spend in emerging digital channels and platforms. These progressive marketing organizations have prudently explored...
Marketing organizations today face significant challenges when contemplating change to their strategies, execution processes, information and people. Operations, Logistics, Finance, Sales, Trade and Marketing...
Leader's Guide to Contact Center Excellence
Plan smarter with this ultimate guide to contact center management and technology. Learn how to reduce agent turnover, win talent, and tap into emerging tech trends. Don't miss: 6 talent and ops strategies.
Customer Success: The North Star for CX Leaders
CustomerThink research finds just 25% of Customer Experience (CX) initiatives can show business value. Explore how Customer Success can be used as a "North Star" to create value for your customers and improve CX ROI.