Toby Nwazor

3 Key Things You Can’t Ignore While Building a Customer-centric Business

According to this CMO Council report, 14 percent of marketers claim that customer-centricity is the epicenter of their companies but sadly only 11 percent believe their customers agree. But the good thing is that you’re here and you’ve decided to take a step...

3 Futuristic Ways to Improve Customer Experience That You Can Start Implementing Today

Image Credit: Unsplash A few months ago I needed to buy a new phone. The first place I checked out had a price that was just about what I had in mind. But I didn’t really like the way I was treated. The price was...

4 Growth Strategies Every Customer-Focused Start-up Needs to Start Practicing Today

Image Credit As difficult as starting a business is, sustaining a functional business has proven to be more difficult as many fail within the first few years. The statistics are glaring. More than anything else, growth is the true test of your business wit. And...

5 Smart Strategies for Customer Retention in 2019

These are early days in the new business year and a lot of plans are underway by both individuals and businesses to ensure that success is achieved by the end of 2019. Most businesses have already started deploying strategies to make sure that set...

4 Essential but Little Known Tips for Building a Customer Friendly Business

Have you ever asked yourself why you choose to go to a specific bar or restaurant instead of all the other bars and restaurants out there? You go there so often that you’re on a first name basis with some of the waiters. Some...

5 Simple Ways to Improve Your Customer Service Without Breaking the Bank

Happy customers remain loyal. And when they’re loyal, they continue to buy your products or hire your services. Studies show that just increasing your customer retention rate by 5 percent has the potential of boosting your profit up to a whopping 95 percent. Such...

Five Reasons Your Inbound Marketing Campaign is not Effective (And What You can do...

I read an article some time ago titled "Why I turned to Outbound Marketing Again". It was one of the best articles I have ever read on outbound marketing, and I must commend the effort Victor put into it. I understand exactly how he...

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