Tatyana Kanzaveli

And this is how the event wave looks in WordPress blog.

I’ve got lots of questions and responses to my blog about How to setup up a Googlewave for your event. I used an example wave I was building for the upcoming event: Social Media in HiTech Conference. Just a day or so ago I...

Your company wants to build an online community? – Key things to consider!

This magic word – community! Suddenly all the problems will be solved! Your company just needs to create an online community – right? Here is a list of questions you need to address first: Why your company is building a community? – Business goals. Do…

How can I help you? – The next generation! [Part 1]

You have a question. Let’s say you need to find out what Wordpress plugin to use for SEO. What would you do? Well, let me tell you what I did: I tweeted, I googled, I checked multiple discussion boards, wordpress.org web site… In sequential...

SAP: Why CRM is dead, NRM is alive.

I am slowly catching up on getting all the videos from 2009 meetups uploaded. This one is from our meetup where we hosted Marco ten Vaanholt, Vice President SAP Community Network, Global Head SAP Business Process Expert (BPX) Community, Global Head SAP Business Objects (BOC) Community. As you…

Broken House, Social Enterprise and SAP

Are you surprised to read the title? Why SAP? Here is a little bit of history that hopefully will clarify things for you. As you probably know I was a part of very vibrant Price Waterhouse SAP practice for a while … SAP practice was...

Social Media for Startups: Lessons Learned.

Few months ago I was asked to present this topic to a group of Silicon Valley entrepreneurs. They really wanted to hear from someone who did run startups, knows inside-out their issues, can relate to their concerns. Yes, I quit PwC in 2000 right...

Social CRM, Social Media, Enterprise 2.0 – How about Social Business?

Social Media has been around for some time, and lots of businesses are using it both for internal and external collaboration with employees, customers, and partners. They are realizing, little by little, that without a strategy the usefulness of the channels and tools is...

Who are they – those “answer” people?

In my previous blog post I said that companies have to find ways to locate those amazing people who spend hours every day helping others in solving problems. In their spare time. And without pay! Yes companies, find those people, make them feel very...

Integrated Social Networks Analysis: Communities For Customer Support.

As I was watching this video recording from one of the last year meetups on Social CRM and The Future of Customer Service, I realized that Kira Wampler from Intuit has raised an interesting point. Is there a need for integrated service/support communities’ management...

Sense and nonsense of B2B, B2C and social media.

After reading new set of posts on B2B and B2C and social media with nice high level statements that fall into two categories: 1) the same approach with social media for both; 2) no, they are not the same, I decided to look at...

Crossing the Chasm and community manager – are they together?

Crossing The Chasm I borrowed this picture “Technology Adoption Lifecycle” from Wikipedia. If you haven’t read the book “Crossing the Chasm” by Geoffrey A. Moore – you absolutely should. Even if you are not with technology company! Certain stages of technology development lifecycle are applicable...

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