Thomas Griffin
Thomas Griffin
Thomas Griffin is the co-founder and president of OptinMonster. He is an expert software architect with a deep knowledge of building products for the mass market and consistently works to delight his customers.
How to Improve Your Customer Journey: 7 Useful Tips
A customer journey represents individuals' interactions with brands or their preferred solutions. It encompasses different phases, from brand awareness to the conversion stage and...
How to Improve Customer Engagement: 7 Useful Tips
The key to ensuring lasting relationships with your customers is keeping them engaged throughout different phases of their journey. Customer engagement fuels your growth and...
8 Tips to Handle Your Customers’ Complaints Effectively
One of the core objectives of all leading businesses is ensuring customer satisfaction. However, no matter how hard you try, keeping all customers happy...
5 Tips to Onboard Your Customers Effectively
Customer onboarding plays a major role in helping you retain your customers and ensure lasting relationships. A seamless onboarding process makes your customers feel welcomed...
5 Useful Tips to Improving Customer Focus
Keeping your customers satisfied is the key to growing your business and generating more revenue. When your customers are satisfied, they are likely to bring...
5 Effective Ways to Collect Feedback from Customers
Customer feedback is one of the most effective ways to ensure the continuous improvement and growth of your business. To grow your customer base and...
5 Reasons You Should Offer 24/7 Support to Your Customers
Customer support plays a major role in helping you engage a relevant audience and retain your existing customers. A customer's journey with you doesn't end...
6 Effective Ways to Leverage Data and Offer a Better Customer Experience
One of the biggest challenges faced by businesses today is offering their customers seamless experiences. Offering a better customer experience not only makes you stand...
5 Ways to Transform Your Customers into Brand Ambassadors
When your customers promote the solutions you offer on your behalf and recommend them to others, it becomes easier for you to generate traction...
6 Effective Ways to Engage Your Lost Customers
Retaining customers is not easy. No matter how hard you try to offer seamless experiences, it's normal to lose a few customers every now...
6 Effective Ways to Foster Customer Loyalty
Having a loyal customer base is a dream come true for any business. A loyal customer not only sticks with you through thick and...
5 Tips to Engage Your Customers via Email
Did you know that a strategically planned email marketing campaign can yield an ROI of up to 4400%? This makes email marketing one of the...
6 Useful Tips to Improve Your Customer Service Efficiency
Did you know that 80% of people would simply quit doing business with a company if it offered poor customer service? Offering excellent customer service...
5 Types of Surveys That Help You Get Acquainted With Your Customers
Acquiring new customers can be challenging, and retaining them is even more difficult. You have to consistently meet the demands of your customers in...
6 Best Practices That Can Help Improve Your Customer Experience
Improving the customer experience is a priority for all leading businesses. Companies focus on providing their customers with positive experiences because it helps boost...
6 Tips to Meet Customer Expectations Efficiently
To ensure lasting customer relationships, it's essential that you meet the expectations of your target audience. Most businesses think that they'd be able to meet...
6 Effective Ways to Boost Customer Satisfaction
Customer satisfaction is one of the key indicators that define success for leading businesses and ensure their growth. Not only does customer satisfaction fuel your...
5 Customer Success Strategies for Growing Businesses
People often mistake customer success for customer satisfaction. However, there's a drastic difference between both. Customer satisfaction is a concept centered around a company's profits....
6 Tips to Ensure Lasting Customer Relationships
Every company wants to retain its customers for life. But, acknowledging lasting customer relationships is easier said than done. There are many factors that prevent...
6 Ways to Build Customer Trust
One of the challenging obstacles that most businesses face is gaining the trust of their customers, especially when getting started. People are less likely to...