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Tess MacGibbon

Tess MacGibbon
Tess MacGibbon, director of Thought Leadership & Health Care at The Lacek Group, is an innovative and collaborative leader with 25+ years of experience developing and leading ground-breaking content and thought leadership strategies to positively disrupt markets and drive customer/potential customer engagement in start-ups to Fortune 100 companies. Prior to joining the Lacek Group, Tess held several marketing and communications leadership roles at several leading health care organizations such as 3M Health Care, St. Jude Medical, Medscape, Coloplast and the Medical Alley Association.

5 Trends for Customer Loyalty and Engagement in 2023

From inflation to recession worries, 2022 has certainly kept marketers on their toes trying to keep up with the mood of consumers. The past...

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