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Terry Golesworthy

Terry Golesworthy
As the president of The Customer Respect Group for 7 years, I focus on the online experience of consumers. Online experience has always been bigger than the company website, from the response to email to integration to other offline channels. It has now grown to include social media.

Put Life Insurance in the Shopping Cart – is this the way of the future?

Term life insurance is the simplest type of life insurance policy. It is very easy to understand, it works like this: You typically pay...

Facebook – Let the Recruitment Begin

As news revolves around Facebook privacy, the platform continues to occupy pole position in the minds of many insurance companies. The length of time...

Is MetLife Changing the Way We Buy Life Insurance?

MetLife recently announced a new set of online life insurance tools (www.metlife.com/straightstory). While online tools are not especially newsworthy, the change it represents in...

If the Website is Designed to Meet the Company Goals – Is that the Same as What the Customer...

Website usability has been top of the agenda for a decade. Trends and fads come and go and we updated/refresh/re-launch sites to keep ahead...

If the Website is Designed to Meet the Company Goals – Is that the Same as What the Customer...

Website usability has been top of the agenda for a decade. Trends and fads come and go and we updated/refresh/re-launch sites to keep ahead...

Facebook puts Online Privacy back on the Agenda

We have reviewed online practices for over 7 years and have always reserved some of our time and benchmark categories to the issue of...

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