Terry Golesworthy
As the president of The Customer Respect Group for 7 years, I focus on the online experience of consumers. Online experience has always been bigger than the company website, from the response to email to integration to other offline channels. It has now grown to include social media.
Term life insurance is the simplest type of life insurance policy. It is very easy to understand, it works like this: You typically pay...
As news revolves around Facebook privacy, the platform continues to occupy pole position in the minds of many insurance companies. The length of time...
MetLife recently announced a new set of online life insurance tools (www.metlife.com/straightstory). While online tools are not especially newsworthy, the change it represents in...
Website usability has been top of the agenda for a decade. Trends and fads come and go and we updated/refresh/re-launch sites to keep ahead...
Website usability has been top of the agenda for a decade. Trends and fads come and go and we updated/refresh/re-launch sites to keep ahead...
We have reviewed online practices for over 7 years and have always reserved some of our time and benchmark categories to the issue of...