Tom Chapman
Tom Chapman
Tom Chapman is a content specialist for Vertical Leap. He specialises in matters related to PR, marketing, and SEO.
The hidden benefits of social media
By 2018, there will be 2.5 billion social media users worldwide. For businesses, this is an enormous market which can be tapped into with...
Three myths of ecommerce websites demystified
Even if you're just starting your own ecommerce business or are years into your reign as an ecommerce store owner, you'll probably find you...
6 things I wish I’d known before starting a business
Hindsight is a wonderful thing, isn’t it? For so many of us, we have clarity and wisdom once an event has passed. Often, business...
Making your email marketing mobile friendly.
There's a lot of talk about mobiles and handheld devices at the moment. While surfing the net from a tablet or phone isn’t exactly...
How retailers can make money using wireless internet
Before the rise of smartphones or social media, it was quite acceptable for retailers to almost operate in their own isolated worlds. After all,...