Stephan Thun
Stephan Thun
As a strategic leader as CEO of MaritzCX Europe, Stephan Thun has brought disparate country organizations together to build an effective international machine. Using his innate entrepreneurial style, Stephan has delivered phenomenal results that result in unparalleled growth from the start. Stephan is a regular speaker on global industry events and has published dozens of articles related to the future of international business in research, marketing, and customer experience management.
Apples and Oranges: Why Your CX Program Needs to Be Different
Customer loyalty isn’t the same in every industry. The biggest overall differentiators are the length of the customer life cycle, the number and frequency...
Time to Act: Creating Real Change and Action with Effective CX Programs
An ancient Scottish proverb says “you can’t make a sheep fatter by weighing it”. Good CX leaders know that measuring customer experience is only...
Customer Experience: Assessing VOC Success
After years of conversations around the importance of Customer Experience (CX), it seems that finally it is becoming an operational priority for companies. This shift...
Why Effective CX Programs Must Drive Business Outcomes
Billions of dollars of outcomes rest on driving change in CX programs to benefit businesses, shareholders and, critically, customers. Alicia Boler-Davis, General Motor’s Vice President...
The Data Privacy Challenge – Is Your CX Program Ready?
Two very divergent trends are coming to a head, which could potentially change the way the industry does business. On one hand, CX programs and...
Maximizing the success of your CX program: Both hands are needed
Time to plan the funeral of your customer feedback measurement programs. It’s time for an effective, actionable customer experience management program that drives business...
10 Steps to start your Global CX Program
Implementing a locally and globally effective, yet efficient customer experience(CX) program doesn’t come easy. To be successful, such a program needs to deliver against...
CX Goes Global: Here’s How
This post comes from chapter 14 of MaritzCX’s new book Customer Experience is Your Business. Download the free ebook here. How...