Sridhar Ramanathan

What Will Be for B2B? New 2022 Trends Show Priorities and Challenges Shaping Product...

Trends identified show sales enablement as top priority while staffing issues and too many demands are key challenges; nearly 90% will use external expertise to execute B2B product marketing initiatives in 2022 In an environment of rapid innovation, constant disruption, and intense competition, salespeople depend...

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