Sonika Mehta

Step-by-step Guide to Measuring Net Promoter Score®

NPS has emerged as one of the most popularly used Customer Experience metrics for its simplicity and effectiveness in quantifying Customer Loyalty using a single question. Before moving to the steps to measuring NPS, let's know a little bit about NPS and why it's...

6 Ways Restaurants can use Online Survey Tools

Food industry is growing day by day and there are many restaurants at one location. But have you noticed why some restaurants are always occupied and customers are waiting for their turn to occupy a table, whereas some are unoccupied and you cannot see...

How to Close Customer Feedback with NPS®?

Closing the Customer Feedback Loop is as crucial for a business as collecting Customer Feedback. If you are collecting Customer Feedback and not working on the process of Closing the Feedback Loop, all your time and resources spent on gathering feedback is not of...

When to Use Customer Effort Score?

What is the Customer Effort Score? Customer Effort Score (CES) is a customer service metric that measures the levels of effort your customers have to put into a certain interaction with you to achieve their goals. CES is calculated by asking a simple question “To...

How to Drive Business Growth Using NPS?

When we talk about driving business growth, a number of factors come into our mind. Be it a high quality product, superior quality of services you offer to your customers, an engaging customer interaction or anything that helps in enhancing Customer Satisfaction to maximize...

What is a Customer Satisfaction Survey?

Customers are the backbone of any business and their opinion about a company’s products and services plays an important role. An unsatisfied consumer can destroy a company's reputation, even after having customers that are completely satisfied with the products or services. The impact of...

Why Measure Net Promoter Score (NPS)?

83% of online respondents say they trust the recommendations of friends and family. This figure itself speaks volumes about the significance of the Net Promoter Score (NPS). Measuring the NPS helps you to improve your business and ensure a level ahead of customer experience...

Trends Driving Digital Customer Experience in COVID19

The customer experience in the digital era is ever-evolving. The emerging cutting-edge technologies in the rapidly changing digital landscape have changed the way customers interact and work. Do you want to stay ahead in the increasingly competitive business world? Building a solid customer experience is...

5 Ways to use SMS Surveys for Patient Feedback

It is probably not a thought that comes to your mind immediately — taking feedback from patients. After all, this isn’t hospitality and patients come for treatments to their ailments. But if you really think about it — even patients are spoilt for choice...

What is Closing the Customer Feedback Loop?

You all know that Customer Feedback is essential for any organization. But does merely collecting it serves the purpose? Do you know that 32% of the customers stop doing business with a brand once they loved due to one negative experience. It simply means...

How to Reduce Customer Churn?

If your customers are unhappy, they will stop doing business with you. There can be many reasons why your customers leave and opt for your competitors. It can be because they’re not getting proper customer support, product is not upto their expectation level, and...

Benefits of SMS Surveys

With the increasing number of mobile users worldwide, several businesses are using SMS as the preferred communication channel to engage and share useful information with their customers. Although there are numerous channels available to survey your customers, SMS is one of the quickest ways...

6 Ways to Create Effective Email Surveys

Email Surveys can be described as a data collection method that is used to collect quantitative data with the help of feedback forms that are sent to targeted respondents via email. Surveyors can answer the surveys through embedded questions in an email or through...

Top Three Customer Experience Metrics to Measure for your Business

The success of any business is based on Customer Experience and we know that you do everything to satisfy your customers. But how will you know that the things you do for your customers are actually working and making them happy? Let's say you...

Customer Satisfaction Metrics that all businesses should measure

Introduction Every business growth is dependent on its customers. Several times companies think that their customers are happy and satisfied with their products and services. But how can you be certain without even measuring the satisfaction levels? The first step should be to identify the...

Business Goals For Startups that make you Rule the Market

Establishing a startup venture can be thrilling, grueling, stressful, and sometimes rewarding. Every startup owner begins a startup journey with a lot of plans and strategies keeping in mind. There is a bundle of things to be managed like-cash flow, investors, workforce, production, supply...

Why use an iPad Survey App for Data Collection?

When we talk about collecting customers' data, many things come into our minds. Customer data can be the demographic details of the customers or it can be feedback from the customers regarding your products, services and overall experience with your organization, which is called...

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