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Sonal Jaiswal

Sonal Jaiswal
I head the content creation team at Customer Guru, a boutique consulting firm that helps its clients become customer-centric. From implementing the best customer experience metric to supporting change management, Customer Guru also sets up the right team structure and processes. Along with consulting, it also specializes in implementing leading customer feedback management tools.

How to get customer experience right in 2019?

This article was originally published here. What should you do to improve customer experience in 2019? Whether good or bad, the experience is everything. Today,…

Rise of the Chatbots in Customer Experience

This article was originally published here. How chatbots are influencing customer experience? It is not hard to imagine this scenario. We have all been there.…

ADVANTAGES of 0 to 10 NPS Rating Scale

This article was originally published here. The Net Promoter Score (NPS) is an extremely popular metric for brands to measure and assess customer loyalty -...

Customer experience starts BEFORE THE SALE!

This blog was originally published here. My husband and I were in the process of purchasing our first car together. We were very sure of...

Employee Engagement Lessons from Leading SaaS Companies

This blog was originally published here. What is employee engagement? Employee Engagement is the process of creating a stimulating workplace that benefits both, the employees…

Why A Traditional Customer Feedback Management System Is Bound To FAIL

This blog was originally published here. In today's times, it is imperative that organizations deliver great customer experience. To be able to provide a customer...

CX lessons from Slack, Salesforce, Dropbox, WordPress, Help Scout, and Zoho

This article was originally published here. The SaaS world is replete with cut-throat competition; the same services are provided by many brands, all of which...

Under The Microscope – Who Is A Chief Customer Officer?

This article was originally published here. The Chief Customer Officer (CCO) is one of the newest members of the C-suite. However, the importance of their...

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