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Sean Erickson

Sean Erickson
Sean Erickson is the EVP, Chief Marketing & Infrastructure Officer for Sitel, a global leader in outsourced customer care innovation. Sitel provides outstanding customer experiences on behalf of some of the world's best known brands, operating in approximately 108 facilities in 21 countries, supporting client customers located in 62 countries in 40 languages.

Increasing Customer Loyalty in the “Age of Experience”

In the ongoing battle for market share, brands pour over metrics and tweak strategies to increase customer loyalty. The stakes are high, customer acquisition...

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