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Rodolphe Barrere

Rodolphe Barrere
I founded Potloc with Louis Delaoustre as a response to a much-needed revamp to the way consumer research has been conducted up until now. As consumers changed behaviors during the past 2 decades due to globalization, the rise of mobile technologies, and interconnectivity, the opportunity to make these changes happen was unique. Potloc was born as a way to advance the methodology, using today’s technologies, and placing consumers at the heart of it all.

3 reasons why you should consider social sampling for extracting valuable consumer insights

Most everyone agrees that consumer research is key to extracting valuable insights that can be critical across all aspects of a business, whether its...

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