Mukesh Gupta

Future of customer service in a social world

In the good old days, if we had to contact our bank or for that matter any business, we used to reach out to our phones and give them a call. The call would then be routed to a call center (usually, after about 10-15...

Customer centricity & Chief Customer Officers

In the recent times, we have started to see a lot of organizations pay a lot more attention to their customers and have inducted Chief Customer Officers into their C-Suite. The rationale being that organizations need to be much more customer centric and need...

The lure of large deals

If you are a sales leader, working in the software industry, you would know the importance that any organization places on the deal size. The bigger the deal size, the better it is for you. Right? WRONG! In my experience, really large deals (aka, multi-million…

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