Peter Deitz

The Self-Defeating Holiday Greeting and Four Steps To Strengthen Your Relationship with Customers

With the holiday season fast approaching, you and your team are probably asking yourselves: How are we going to surprise & delight customers this holiday season? With a digital gift? A special promotion? An event? Avoiding Last Year's Mistakes Last year, you may have proposed...

The Customer Appreciation Gap Revealed By Google Search Data and What To Do About...

Last month, I uncovered what I think is a remarkable trend in Google Search activity. Business owners and managers appear to be far more focused on employee appreciation than customer appreciation. Google Search activity for a range of terms and phrases reveals far greater...

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