Paul Legutko
SEMphonic
Paul Legutko, vice president of Analytics for SEMphonic, oversees web analytics and SEM analytics projects. Legutko holds a bachelor of arts from Harvard and a Ph.D. and master's degrees from the University of Michigan.
Large publishing or informational websites pose problems for web analytics, because there is no clear "conversion". These are sites which might have hundreds...
Most of the web analytic tools out there claim that they can be tweaked to accommodate all-flash sites. They can. But with...
Fact: Rich people drive more BMWs than poor people. But only a fool would conclude from this that driving a BMW will make you...