Paul Greenberg
Paul Greenberg
The 56 Group, LLC
Paul Greenberg, the president of the 56 Group, LLC, is the author of the best-selling CRM at the Speed of Light: Essential Customer Strategies for the 21st Century, 3rd edition. Greenberg is co-chairman of Rutgers University's CRM Research Center and executive vice president of the CRM Association. His blog PGreenblog won both of the only two awards ever given to CRM blogs.
OK, Time to Open 2008: The Year of the Totally Cool Social Customer
I love you. You love you. And, as I said, in such a manly dramaqueeny sort of way, two and a half years ago- most…
The Titans Begin To Square Off: SAP Versus Oracle Versus (Maybe) Salesforce.com
About a year ago, I made my predictions for 2007 in a blog entry that was based on some of my typically seemingly arbitrary...
Northwest Airlines Does It Another (and Another and Another) Time
Every now and then I get a customer service story that is so egregiously bad that it teaches the clear lesson that there is...
NetSuite Goes Micro-Vertical: Good for Them, Too!
For those of you who have short term memory problems (something like I do), day before yesterday, I wrote on the intriguing approach Microsoft...
Microsoft Makes Its Move–Vertically. Smart.
Microsoft is an enigma wrapped in a puzzle wrapped in a riddle? Not anymore. No riddle. No puzzle. The enigma remains kind of handy, though.…
To Reach the Pinnacle of the Loyalty Ladder, You Must Have Advocates
High on the list of "must watch" contemporary business trends is something called community retailing. The business model calls for relying on a user...
IDC Predicts: Social Networking a Winnah!!
IDC tends to be at times one of the most traditional enterprise applications focused analyst organizations. They are solid, capable and do good, if...
Smart Casual: Two VERY Different Journeys Cruisin’
Yvonne and I take a cruise annually. Every-single-year-since-2001. Each year, we find out something new, about how we can experience things, life, how great...
Microsoft, Say It Loud: “I’m Hosted and I’m Proud!”
As many of you know, I've generally been a Microsoft booster, rather than one of their silly "evil empire" detractors. When it comes to...
Good Service Doesn’t Mean Customer-Centric
I'm going to go out on a limb and make a bold statement: Just because you have good customer service people doesn't make you...
Experiencing the Experience: Redux
This is a piece that I did on my own blog on July 3 on how the iPhone and customer experience need to be...
The Challenge Met: The Grandest CRM Business Blogs–Customer-Friendly, Toujours
In my last blog entry on "The 5 Gods of CRM Blogdom" a coupla weeks ago, Graham Hill put up a comment that kind...
The 5 Gods of CRM Blogdom
Okay, this one is simple. As you I'm sure don't know, I've been blogging since 2005 and I had one of the first CRM...
Ed Tech and Ed Schlesinger
My friend, Ed Schlesinger can start saying I told you so about....NOW. Ed has been toiling endlessly for the past roughly 4 years developing...
Didn’t Take Google Long To Do Stand-Up
Just a brief follow-up from my prior blog entry from this morning. to prove the point. I got this little item in "Good Morning...
Google Makes Me Want To Gargle
Google blows me away with their continuous attempts at spinning things that even a naive waif would know aren't true. Look. I think they...
“Customer Managed Relationships”: I Never Thought I’d Have So Much Fun in the Bathroom
CEM and CRM stink as acronyms. In fact, about 10 months ago, Disney Destinations, the travel agency arm of Disney changed its "CRM" acronym to...
NetSuite Continues To Roll
I like these guys as those of you who read my blog PGreenblog know, they are one of my six finalists for the 2007...
VRM Is VROOOOMING!!
For years, uncountable, yet, oddly engaging years, I have made my living and my piece and my "ommmm" on the mantra "when you buy...
CRM 2.0: Time for a Change, A Big Change
I'm a harpy. I'm a shrew (yes, I'm a guy. This is not a gender specific thing, people). I'm gonna be pushing CRM 2.0...