Mike Owen
How Personalised product experiences are changing the way Fashion shoppers buy.
Fashion is all about the individual characteristics and preferences. Delivering a differentiated and individualized experience to each shopper is the competitive and strategic differentiator that every fashion and apparel retailer needs to have. Yet is so difficult to achieve. Personalization will be key...
Is your E-commerce, Brexit proof?
Can you afford it not to be? According to the E-Commerce Europe Group The UK is one of the largest E-commerce markets in the world, with 14.5% of total retail sales now online and those online sales constituting nearly $174 billion. Compared to their European...
Could Unit4’s ‘People Experience’ be improved by Content Analytics?
Unit4 ERP application provider has recently announced they have refocused its ERP product –calling it the People Experience Suite. “Our entire software suite will be cloud-native from the ground up,” said CEO Mike Ettling. “And this means more fully integrated software that runs more intuitively...
Will the latest Dealogic acquisition be a game changer for their own financial services...
Use of unstructured data “If organisations add structure to the unstructured behavioural data they own, and make order out of chaos, they will be in the enviable position of being able to understand and influence their customers from the beginning to the end of the...
Are Netflix and Gamification experiences transforming the Finance industry?
The asset management sector is under attack. Dragged down by stalling profits and disloyalty among investors, companies are taking on-board successful strategies from other sectors to refocus their efforts on their customers through an improving customer experience. Take for example Aperture Investors...
Is Brewin Dolphin’s new app changing the face of asset management ?
When Wealth Management organisation Brewin Dolphin recently announced the launch of a new app Chief Operating Officer Grant Parkinson claimed that the app had been created in light of a changing client landscape. The app is designed to provide clients instant access to their asset...
The AI empowered workforce – the new marketing transformation
So it has arrived! It has taken a little time, but forget about the importance of ‘Digital Marketing’ as the cornerstone of marketing transformation in B2B marketing. The next best thing, despite all the hype, is AI, which is now set to break the...