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Mohamed Latib

Mohamed Latib, Ph.D.
Mohamed Latib, Ph.D. CEO of CX University has been involved in CX work for over 30 years designing CX workshops, leadership development, customer feedback solutions, and cultural transformation consulting for Kohl’s Department Stores, Fossil, TransUnion, The World Bank, Project Management Institute, Citi Bank, Delaware North, Konica Minolta, Crowe Horwath, Singapore Post, Malaysia Telekom, Reliant Energy, Air Products, Pennsylvania Power & Light, Siemens, Smithfield Meats, Dominion Textiles, Unisys and others. Mohamed holds an MS in Psychology, MBA and a Ph.D. in Business Administration

Customer Experience will be a Fad without a Better Business Case

Widely used Customer Experience measures provide soft associations with benefits instead of hard numbers on financial investment results. Part of the Series: Financial Measurement is...

Which is more integral to success: Digitization or customer experience?

In an era when disruptors like Uber, Netflix, and Amazon are reimagining markets and eroding the boundaries between markets, incumbents know they need to...

Customer Experience Design and Human Senses

With the increasing focus on customer experience as a competitive differentiator, many companies ae adopting or considering important facets of the Voice of the...

The Paradoxes of Customer Experience (CX)

The chorus of voices about customer experience (CX) is loud and clear. The assumption, validated in many instances, is that if a company stages...

Building a Lifetime Customer Value Economy

How often have you heard that satisfied or engaged employees have a positive impact on customer experiences? There is vast support for...

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