Mitch Lieberman

Is B2B the new B2C

A friend asked an innocent question on Twitter a while back. “Who has a good B2B iPhone app? Anyone?”. In typical fashion, I Tweeted, then thought (the reverse order is usually recommended). My response “The actual phone part, where I dial and talk, best...

What I have discovered because of Twitter

That is the title, I am sticking to it, but I do not really like it. The title should be “Who I have discovered because of Twitter”. A slight bit of ‘who I am’ might be in order, to make my point. I tend...

Do the pundits practice what they preach?

I am not a Social Media Guru nor an expert in Social Engagement. That said, I do spend a fair amount of time working through the issues related to these topics, as they relate to Customer Relationship Management. In a sense, I am a...

Social Just is

Simply put, it is in our DNA to be social. We like sharing, engaging and having fun, cocktail parties, backyard Bar-B-ques, name your favorite. When something good happens, we want to tell the world, when something bad, we need a shoulder to lean on....

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