Meri Gruber
Meri Gruber
Meri Gruber is the VP of Business Development at Decision Management Solutions. Decision Management Solutions provides consulting services in all aspects of Decision Management, predictive analytics and business rules. Meri blogs on the intersection of business execution and innovation at Competing on Execution.
3 Steps to Customer Centric Software
Today your software solution most likely delivers the same value to your customer whether it is the first, 101st or 1,000,001st transaction. But software...
Don’t treat everyone the same, treat them uniquely
Every time a customer or potential customer interacts with your company, a decision is made. What home page is displayed? What results are...
Book Review – Stoking Your Innovation Bonfire
Braden Kelley observes in his new book Stoking Your Innovation Bonfire: A Roadmap to a Sustainable Culture of Ingenuity and Purpose that “successful organizations...
How many service reps does it take to change a light bulb or lose a customer?
I had a recent experience that got me thinking about what drives customer service and what causes failures of customer service. I took our...
A what if: the Gulf disaster and e2.0
As someone who started her career working on oil rigs, the ongoing disaster in the Gulf of Mexico really hit home. I know first-hand...
The 3Ps: How it all comes together
I had high expectations when I received my free advance copy of Delivering Happiness, A Path to Profits, Passion and Purpose by Tony Hsieh,...
Want to innovate? Pay attention
Companies are looking for new ways to collaborate with their customers to co-create products and services. But customers are already telling companies a...