Mike Ciccolella
Mike Ciccolella
I am the Founder of Grow Your Sales Pipeline℠. Believe in service to others for positive transformation and vibrant growth. As a team player, work with Founders, Owners, CEOs, Presidents, Partners, COOs, CMOs, VPs of Marketing and Sales. As a leader of exceptional sales and marketing teams and individual contributor have delivered over $500M in sales pipeline.
Direct Mail is Back from the Dead
Direct mail can break through the digital overload, which your target contacts experience daily. Results, however, will depend on how you execute your campaigns! Over...
Ten Ways Salespeople Can Crush Social Selling
Social selling techniques and activities will help you drastically improve and warm up connections, emails, LinkedIn InMails, Twitter DMs, videos, and phone calls. Try...
10 Reasons Why a B2B Lead Generation Department Should Report to Marketing and Not to Sales
Throughout my career I’ve seen and have had a lot of real world experience with Lead Generation Departments (Market Development, Account Development, and Business...
7 Tips for More Effective B2B Demand Generation, Lead Generation, Marketing & Sales
Image Credit: Number 9 Creative 1. Today for a business to survive and thrive, marketing departments must have a documented content marketing plan. “NO plan”...
What percentage of total B2B sales opportunities should be qualified?
Image Credit: Number 9 Creative This reflection comes from a thoughtful comment and question on one of my earlier posts titled Sales Pipeline Stages &...
Sales Pipeline Stages & Probability Percentages
I've been involved in dozens of companies' (most technology & SaaS) sales opportunity pipeline stages over the years. To drive accurate forecast reports for...
Sales & Marketing Alignment from an Insider
Yes - lead definition, digital scoring, marketing automation, qualification, recycling, service level agreements, closed-loop reporting, and dashboards foster sales and marketing alignment… to a...
Bad to Great Databases & Lead Generation Marketing
High quality data is half the battle to successful lead generation marketing Best case as an organization, you run multi-channel lead generation marketing campaigns to...