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Mark Organ

Mark Organ
Mark Organ is the founder and CEO of Influitive, the advocate marketing experts. Mark first revolutionized B2B marketing as the founding CEO of Eloqua, the world leader in marketing automation software, which was acquired for $871M. Mark has also helped over a dozen software companies successfully go to market in asymmetrical or disruptive ways as a consultant and entrepreneur.

Introducing the Customer-Powered Enterprise—A New Model For Unlocking Growth Through Your Customers

It’s been five years since Influitive published the Advocate Marketing Playbook. Since then, it’s been downloaded over 5,700 times. Hundreds of companies followed those proven…

Advocate Programs: From “The Voice” Contestants To Nicaraguan Ecolodges

Another season of The Voice is over and I think Season 7 was the best one yet.  It is the only show on television...

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