Marc Meyer
Marc Meyer
As a Digital and Social Media strategist and CEO for Digital Response Marketing Group, Marc Meyer has been able to take technology, marketing and the world of all things digital and simplify it in a way that makes sense not only for the SMB owner, but also the discerning C-suite executive of a Fortune 500 company.
Content-The Struggle is Real
The short definition of a content strategist, is essentially the person who is charged with keeping the company interesting. Of course the longer definition has…
It’s Time to Rethink Facebook
You’re thinking of leaving Facebook. I’m thinking of leaving Facebook. You want to leave because you feel like your data is not safe, the customer…
Why Social Media Will Challenge Marketers in 2019
What are people thinking? What were they thinking? Who’s doing the thinking? Why are they thinking that? In 2007 when I joined Twitter, those were…
The Key to Success in Enterprise Social Media
Lately, I’ve been thinking way too much about organic B2B social media marketing. For obvious reasons, it’s where I play and have played for the…
Conversation Gained-How to Determine Influence in B2B Social Media
I don’t know a marketer out there that would say that influence in social media is not a commodity, if you know how to leverage…
Conversation Lost-How to Align B2B Social Media Marketing Efforts with the Right Strategy
B2B Social media success is like the American ninja warrior TV show. Everyone makes it to the starting line and yet very few make...
Don’t Mistake Activity for Effectiveness in Social Media
The world of the content marketer/social media marketer is changing. I had mentioned in a previous post how it resets every day. When it...
The One Mistake Every Marketer Makes with Social Media Every Day
I promise you that what I’m about to say is worth reading. Before I elaborate though, let me stress that I am qualified to...
The Content Paradigm Shift
I’m cutting to the chase. and feel free to disagree with me at any point when you think I’m wrong. Content curation tools are...
Why is the Customer Experience so Hard to Deliver On?
You’d think brands would know what the customer wanted at this stage of the game, right? It’s 2015 and companies left and right keep...
Offline Expectations from Online Engagements are Unrealistic
Picture this: You’re at a stop light. It seems to be taking forever for it to turn green. You become impatient. You start yelling....
How do you Measure Success?
I save way more than I need to. I’ll admit I do have a bit of a hoarder in me, not to the extremes...
The State of Digital Marketing 2014
Thanks to the folks over at Web Marketing 123 for this Infographic.
The Reality of Social Currency
One of the tougher jobs on any given days in the digital space is the curation and or the creation of good content. It's...
The Biggest Social Media Story of 2013
Remember this? It's one of the classic lines of all times in a movie. Greed is Good. Remember this? It was one of the biggest...
The Attention Economy is Distracting Me
Twitter has the RT button and the favorite button. Linkedin has an endorse button, Facebook has a like button and G+ has the plus....
Google Plus versus Facebook? Really
It's hard to actually write that in the title. Is it possible that G+ could actually compete with Facebook? Check out this infographic from...
Yelp is Broken and Social Flashmobs Apparently Rule
I was just reading about the social media meltdown of Amy's Baking Company in Scottsdale, if you're not familiar with it, the restaurant was...
Is Social Currency Counterfeit?
Check out this image. Now I'm pulling this next blurb from Vivaldi Partners via wikipedia but pay attention to it: Vivaldi Partners defined social currency…
When Does Online Privacy Not Matter Anymore?
Are we becoming a nation or a society that is devaluing certain aspects of online privacy? As more and more of our lives become...