John Borillo runs the digital marketing team of Magellan Solutions, a call center and BPO company in the Philippines. He is charged with creating and implementing best practices in digital, social media content, and marketing strategy to build stronger online brand awareness.
Leader's Guide to Contact Center Excellence
Plan smarter with this ultimate guide to contact center management and technology. Learn how to reduce agent turnover, win talent, and tap into emerging tech trends. Don't miss: 6 talent and ops strategies.
Customer Success: The North Star for CX Leaders
CustomerThink research finds just 25% of Customer Experience (CX) initiatives can show business value. Explore how Customer Success can be used as a "North Star" to create value for your customers and improve CX ROI.