Lou Guercia

Co-Mingling and Competition: The Future of CXO Roles in a Cloud-centric World

We work in a business landscape being shaken to its very core by social media and shifting user expectations on one side, and mobile and cloud technology on the other. I mean that literally, as the traditional business core must become fluid in nature,...

Connected Enterprise Report: Top IT, Data Integration Opportunities

Despite all the talk about the importance of integration to the "Connected Enterprise," we have yet to see that vision fully realized. The findings from the annual Scribe Software's "State of Customer Data Integration 2013" study point to worryingly low levels of connectedness in...

The Importance of Integration Technology Made Easy

There is no doubt that we live in a disruptive world where the promise of technology to make businesses better, faster and more nimble has never been as pronounced as it is today. With the deluge of predictions around the silver lining behind...

Best of CRM: February 22nd

Every week, we recount some of the best buzz around CRM and data integration. We'll review our favorite articles and share the most pressing findings or key takeaways from each.   Gartner: Top 10 Strategic Technology Trends For 2013 By: Eric Savitz (@savitz) Gartner's new…

Best of CRM: February 15th

Every week, we recount some of the best buzz around CRM and data integration. We'll review our favorite articles and share the most pressing findings or key takeaways from each. CRM Watchlist 2013: Sweetest Suites Part 2 of 3 By: Paul Greenberg (@pgreenbe) Paul Greenberg…

Best of CRM: February 8th

Every week, we recount some of the best buzz around CRM and data integration. We'll review our favorite articles and share the most pressing findings or key takeaways from each. Roundup of Cloud Computing & Enterprise Software Market Estimates and Forecasts, 2013 By: Louis Columbus…

New Industry Report: State of Small and Medium Sized Business (SMB) CRM Integration

We at Scribe are excited to share the findings of our latest industry report - SMB CRM Integration, IT Pain Points and Investments in 2013. As we enter 2013, the small- and medium-sized business sector shows no signs of slowing. We're seeing SMBs investing,...

7 Important CRM Trends in 2013 and beyond

At the beginning of each New Year, I always take some time to reflect on what's to come.  One of my sources of 2013 inspiration came from an industry competition – CRM Idol, started by Paul Greenberg in 2011. The focus on the competition...

4 Steps to Succeed in the Evolving CRM Landscape

In today's increasingly competitive world, companies are looking to accelerate their pace of business to stay ahead of the competition and maintain profit margins. More and more often, this requires identifying comprehensive and scalable solutions with cross functional benefits across sales, marketing and customer...

Four Steps to Getting From CRM Implementation to Increased Revenue

This post originally appeared on MSDynamicsWorld. With pressure mounting on businesses to drive meaningful results, despite facing fewer resources and increasing complexity, extracting value from your CRM implementation and usage is more important than it's ever been. One easy way to do that is...

The Future of Innovation is Tied to the Cloud

One of the aspects I enjoy as the leader of a great software company is that, on occasion, I get to be part of key industry initiatives and gatherings.  To that end, I had the unique opportunity to get together with some of the...

Dreamforce X (#DF12): Connected Enterprise Force to be Reckoned with

You have to admit it, Dreamforce X (#DF12) was one of the marquee technology events of this year. As R Wang put in his recent recap on Forbes, Dreamforce felt like the South By Southwest for the enterprise. It was perhaps most attended technology...

Virtual Events: The Modern Marketer’s Secret Weapon?

There is no question that marketing has undergone a fundamental makeover – long gone are the days when companies poured millions of dollars into advertising to drive awareness and trial. The new marketing mantra seems to be all about content – blogs, inforgraphics, videos,...

CRM Evolution 2012 #CRME12: C-Ex for the Large Market, But What about the Small...

It was great to be part of the CRM Evolution 2012 crowd this year. One of the largest, non-vendor events of the year, CRM Evolution brought together some of our industry's best and brightest to talk CRM shop, discuss what's next, share visions for...

The Future of Software Is the Cloud, But We Are Not There Yet

Scribe could not have been more excited to work with North Bridge and 38 industry collaborators spanning established leaders such as Microsoft, Amazon, and SAP, and emerging, and fast-growth companies, such as Actifio, Apperian, and Unidesk, to gauge the state of cloud computing and...

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