Logan Berger

How to Create a Customer-Centric Strategy for Your Business

A customer-centric strategy aims to put customers at the core of business to create positive experiences, thereby building long-term relationships. This can enable you to collect a lot of data that can allow you to have an overall view of your customer.  Many companies have...

Sports Marketing Tactics For Viral Success

Sports marketing in North America has grown to a market value of over 100 billion dollars. If you are thinking of exploiting sports marketing to boost business growth, this guide will take you through trends and strategies within the sports marketing industry. What's Sports Marketing?…

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