Liad Churchill
Passionate about turning complex technologies into compelling stories that deliver business value, I’m a multi-discipline product marketer with over 15 years’ experience at B2B tech companies. I bring a strategic analytical perspective, creativity, execution skills, and rich global customer-facing track record.
With deep knowledge of data analytics, cyber and AI, I’m a copywriter at heart, specializing in presentations and keynote speaking. I lead marketing at TechSee, a growing startup that’s shaping technical support with a game-changing solution based on AR and Computer Vision AI.
Using a Capability Maturity Model for remote support can provide valuable information both about what may be missing in your current level of adoption,...
With the pandemic’s restrictions and need for safety, enterprises face unprecedented operational challenges in their ability to deliver customer service. Many companies have been...
Field service organizations have long been implementing measures to reduce their high operational costs. In particular, technician dispatches are a huge drain on operating...
In 2019, before the world had ever heard of COVID-19, a Research Report by Field Service News showed that field service organizations were already...
Contact centers are always looking for ways to reduce expenses. This is particularly true during periods of uncertainty and economic downturn, when cutting costs...
Field service organizations in 2020 are challenged to continue providing the service excellence their customers expect while minimizing human contact. Many are meeting this...
It’s no surprise that AI-powered self-service is gaining traction with customers. Even before the pandemic created a New Normal, 73% of consumers said they...
Right across the housing sector, tenants aren’t just seen as renters anymore - they are now considered clients. They want to communicate on their...
COVID-19 has forced many companies to transition their contact centers to enable remote work at scale. Equipping staff with the necessary home office equipment...
We are living in the experience economy. Success is no longer simply about the goods or services a company provides; rather, it’s about how...
In the age of social distancing, is contact the new dirty word? With COVID-19 on everyone’s mind, it certainly seems that way. The new...
The ongoing quest to enhance customer experience has birthed a new buzzword: multiexperience (MX). This emerging trend has companies seeking to provide their customers...
As a sophisticated IT department, you’ve done everything right. When COVID-19 hit, you pivoted to support work from home, considering employees’ every need during...