Liad Churchill
Passionate about turning complex technologies into compelling stories that deliver business value, I’m a multi-discipline product marketer with over 15 years’ experience at B2B tech companies. I bring a strategic analytical perspective, creativity, execution skills, and rich global customer-facing track record.
With deep knowledge of data analytics, cyber and AI, I’m a copywriter at heart, specializing in presentations and keynote speaking. I lead marketing at TechSee, a growing startup that’s shaping technical support with a game-changing solution based on AR and Computer Vision AI.
In the last few years, the customer service industry has been upended by a combination of new pandemic-driven ways of working, the growing trend...
The pandemic has ushered in a new age of the remote workforce. Far from being a temporary phase, Stanford University research estimates that at...
The pandemic has transformed how field service is delivered, with the industry focused on servicing customers in the most efficient way possible. On the...
Product returns are a costly proposition for the vast majority of manufacturers and retailers. According to the National Retail Federation (NRF), consumers returned an...
With drivers queued up for hours waiting for petrol and station after station simply out of fuel, Britain’s fuel shortage is making headlines. But...
When most service organizations consider implementing Visual Assistance, they mainly focus on how to use the technology to support remote teams in the field...
The cable industry is at a crossroads. No longer are consumers watching news, entertainment, and sports over a limited number of channels at specifically...
After scrambling to set up remote working environments at the start of the pandemic, enterprises have largely recognized its advantages and adopted the WFH...
Product warranty management has become an area of focus for many manufacturers. When a product breaks or does not function properly, the OEM is...
2020 and 2021 have been roller-coaster years for businesses, having to respond and pivot from one crisis after another. From a global pandemic and...
In the medical technology field, manufacturers must provide medical device support for their products across a wide range of settings, including hospitals, urgent care...
Customer service capabilities have recently taken a giant leap forward with the launch of Eve Cortex, the world’s first Computer Vision AI platform that...
It’s no secret that truck rolls are a necessary evil for the service industry. Yes, they cost a lot. Absolutely, your customers aren’t happy to…
The future of the market for home security firms is bright. Rising crime rates, falling prices of home security devices, and the growing adoption...
In the last few years, the customer service domain has experienced an awakening with the rising awareness of the benefits of delivering a good...
The Gig Economy – Work On-Demand In recent years, the world has been trending toward a gig-based economic format. A gig refers to when an...
The Age of Contact Center Transformation Like many industries these days, contact centers are at a crossroads. On the one hand, every business needs to...
Call centers are busier than ever. According to a 2021 survey, 65% of U.S. consumers have required assistance during the COVID-19 pandemic. These growing...
Is customer service a cost center or a profit center? If you answered ‘cost center’, right now is the perfect time to challenge that...
Today more and more companies are recognizing the benefits of allowing their employees to work from home (WFH), or more accurately, work from anywhere...