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Lara Albert

Lara Albert
Lara Albert is Vice President of Global Marketing for Globys, a provider of customer experience solutions for the worldwide market, leads corporate and product marketing initiatives. Prior to Globys, Albert worked at VeriSign, AOL and Kraft Foods. She holds a bachelor's degree from the University of Georgia and a master's degree in business administration from Vanderbilt University.

Context Matters: Using Big Data to Deliver More Relevant Mobile Experiences

Whether it's the presidential election, baseball or Freakonomics, the press, the business world and even Hollywood are honing in on analytics. Player probabilities, debate...

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