Krista Roseberry
Krista Roseberry
Krista's responsibilities include design, implementation and reporting of customer and lost-customer studies. Playing the role of day-to-day account manager, Krista works with clients and Walker teams to design qualitative and quantitative research studies, drive the implementation of those studies, and interpret the data and analyses to formulate executive-oriented findings and recommendations.
Customer Experience: What It Looks Like When It Works
Customer experience has come of age. It is now commonly accepted as a key differentiator right alongside product innovation, service and price. A lot has…
Execs Don’t Take Surveys
Let’s just be honest. C-level leaders don’t take a lot of web surveys. But that doesn’t mean that we don’t NEED their feedback. It also…
Customer Culture & Corey’s Story
During Walker's recent Customer Experience summit in San Diego, we focused on two major releases from Walker experts – Customers 2020 which looks...
Does your engineering org crave more from VoC?
If your engineering organization craves more granular customer insights, think about trying these 3 approaches - NPI Feedback – NPI stands for New Product Introduction....
Create a one-pager for your VOC program
In my last blog post, I talked about the "Before, During, and After" of good communication planning for Voice of the Customer programs. Digging...