Koka Sexton
Koka Sexton
Koka Sexton, Social Selling Evangelist and Sr. Social Marketing Manager at LinkedIn, is one of the most recognized social selling experts in the technology industry. A career in helping companies use social media for lead generation, creating new opportunities, and engaging customers. READ MORE at the LinkedIn Sales Solutions blog.
Google Yourself for Sales 2.0 Effectiveness
This was a timely update from Paul as I was putting together the post on personal branding for sales people. Anyone that is serious...
Become a Social Selling Expert with LinkedIn Answers
We just talked about what you should do to make your LinkedIn profile stand out. Now you should be looking at ways to use...
What Your LinkedIn Profile Says About YOU
One of the focus points for Social Selling University will be on the sales persons use of LinkedIn. I'm fairly certain that all my...
Selling Predictions for 2011
There are many predictions being made about whats going to happen in 2011. Social Media Today has posted the B2B Marketing Predictions of 2011,...
A Customizable Holiday
Last weekend, I returned home to find my mother brimming with excitement over a Christmas gift for my sister. She didn't even stop to...
Engaging Your Audience
Earlier this week, I participated in a very engaging panel at the Digiday: Target conference in Beverly Hills. The topic: "Social Media Targeting: How...
How the iPad Will Change the Sales Industry
More than 50,000 units sold within hours of the iPad's debut. It's no surprise then that with a little Apple marketing and PR love,...
40 Social Media B2B Infographics
After searching far and wide for infographics I figured I would share some of the ones I have come across that focus on social media...
Getting in the door with the perfect lead
Lets face it, sometimes the hardest thing to do is "get in the door" with a new lead. There have been hundreds of books...
The Rise of Social CRM
Brief history of the CRM Customer Relationship Managers or CRM applications are a staple in most companies. It's the central repository of data related to...
Key Things to Avoid for Companies Using Social Media
This post originally appeared on the Focus.com Group, where InsideView regularly contributes articles about leveraging social media and technology for sales organizations. Companies of all...