Home Authors Posts by Koka Sexton

Koka Sexton

Koka Sexton
Koka Sexton, Social Selling Evangelist and Sr. Social Marketing Manager at LinkedIn, is one of the most recognized social selling experts in the technology industry. A career in helping companies use social media for lead generation, creating new opportunities, and engaging customers. READ MORE at the LinkedIn Sales Solutions blog.

8 Ways to Increase Sales

How a few shifts in your sales process can have a huge impact on sales revenue. I read a great article on Inc. yesterday on...

How to Get Your Prospects to Call You Back in 2012

It's a new year and you have new sales goals but you can't dismiss the facts gathered from 2011. 92% of executives you try...

How are successful salespeople leveraging social media for selling? – Creating Value

This is the final post in a study we created along with Focus.com to discuss the best practices to leverage social media for sales...

How are successful salespeople leveraging social media for selling? Part 2of3

This is part two in a study we created along with Focus.com to discuss the best practices to leverage social media for sales teams....

How do your successful salespeople leverage social media for selling? Part 1

We partnered with Focus.com to discuss the best practices to leverage social media for sales teams. After talking to eight of the top thought...

5 Ways Sales Intelligence can Increase Revenue

In the last post we explained that most companies deal with some very specific business pressures that slow down the process of finding new...

Sales Intelligence at the Speed of Light

The best way to increase sales effectiveness is to speed up the research process and then get regular updates on your prospects and the...

Social Intelligence: The New Imperative in Demand Generation

The traditional approach to demand generation focuses primarily on outbound offers and campaigns to drive new leads into the funnel. However, the shift in...

Top 12 Ways Sales Leverages the Internet

It's near impossible to be effective in sales without the use of the internet these days. In the 2011 Sales Performance Study by CSO...

How Science is Changing Sales As We Know It

Too many sales managers are trying to build their business by using methods that have been outdated for a decade. Imagine going to a...

The Objections Meeting

What is a sales objection meeting? At any point of a sales cycle a prospect may have an objection or a series of objections as...

The Secrets of B2B Sales and Marketing

A study by the Kenan-Flagler School of Business at the University of North Carlina fond that 92% of prospects don't take a meeting...

Hit Your Number Faster with Sales Intelligence

One of the best messages from Dreamforce was the realization from 45,000 attendees that data is good but it is not enough to move...

The History of Apple CEOs

The news that Steve Jobs has resigned as Apple's CEO has the Internet in flames. Though Jobs and Steve Wozniak co-founded Apple and crafted...

How to Leverage Twitter for Sales Intelligence

Leveraging social media during a sales process can make a huge impact on the deals you are working on. Using Twitter for Sales Intelligence...

Social Selling and the MBA Program

You go to college, get accepted into a MBA program and take all the core courses designed to introduce you to the various areas...

Does Your Company Have a Social Selling Strategy?

Social Media has become a staple to many companies. Recent research indicates that 80% of companies with at least 100 employees will use social...

Gamification of the Sales Process

What is Gamification? One of the trending topics in business is gamification. If you are not familiar with the term, in short, gamification is the...

Social Selling in the Enterprise

Leveraging social media and online communities to drive revenue works. You may remember the post Should Sales people be Blogging where we explained how...

5 Tips for Launching a Social Selling Initiative

Five rules for launching a social selling initiative View more presentations from InsideView Many of our customers and students of...

New Posts