Home Authors Posts by Kathy Lord

Kathy Lord

Kathy Lord
Kathy Lord is Senior Vice President, Sales & Customer Success at Sage Intacct, where she leads sales activities and operations, supporting both the direct sales team and the channel partners. Kathy has nearly 20 years of sales management experience at startups and major software companies, such as Proofpoint, Biz360, Trading Dynamics, Ariba, and Hyperion. Kathy holds a Bachelor of Science degree in Agribusiness from California Polytechnic State University, San Luis Obispo.

Building Customer Champions in Cloud Software (Hint: It’s Not Easy)

The term “customer champion” is thrown around a lot in my work. What does it actually mean? There’s a common misconception that a “champion” is...

How to Distinguish Between Happy Customers and Loyal Champions

It’s no secret that customer champions are something for which every cloud software company strives. And while many companies invest the time and resources...

How Much Time Should CEOs Spend with Customers?

A new study out from Harvard Business Review shows that the average CEO spends only 3% of their time with customers. Is that enough?

New Posts