Julie Weishaar
How to Handle eCommerce Customer Disputes Like a Pro
Image source As an online business owner, you will inevitably experience customer complaints and disputes, regardless of how good your product or customer service is. Given the influence that the internet and social media platforms now have on people's purchasing decisions, it is essential...
7 Strategies for Building Kid-Friendly Websites
Image source Creating a website specifically for children and young adults is quite different from building one that caters to adults. Although kids are more adept at using mobile devices and computers in recent years, their ability to use the internet properly is largely limited....
Evaluate Your Customer Service Performance with These 10 Essential Metrics
One of the most effective ways to stand from your competition in today's competitive market is to provide stellar customer service. By evaluating relevant key performance indicators (KPIs) or call center metrics, companies can gauge how their customers perceive the support they receive from their...
Follow These 8 Tips for a Safer Online Shopping Experience
Online shopping has many advantages and has slowly emerged to become a much-preferred way of purchasing products for most people. With the ability to buy things with a few clicks and receive your order at your doorstep within a few days, it is no...
How To Assemble A Freelance Marketing Team For Your Next Business Launch
Getting Started Getting your business or product ready for launch can be an exciting prospect, but it also requires a lot of consideration and planning. Namely, assembling a marketing team. As the gig economy flourishes, more and more businesses are leaning towards flexible talent...
7 Keys to a Pre-Digital Business or Product Launch
If there was one thing that the Covid-19 pandemic has taught us, all businesses need to enhance their presence online or start building their online presence. However, there are also a handful of industries and business types in which an online presence was not...
7 Successful Tips to Align Your Brand with Customer Needs
Successful brands know it is crucial to align their business strategy with customers' needs and expectations. A well-defined brand strategy encompasses every aspect of a business presented to the public as a recognizable depiction of the company. The most essential elements of building a brand...
How to Choose a Winning Domain Name that Represents Your Brand
How much time and effort should you put into choosing a domain name? Since your domain name is the foundation of your online identity and can make or break your business, it is critical to take the time needed and do your research. Do...
How to Exceed Customer Expectations with Omnichannel Strategies
Today’s consumers want the freedom to search the web for the products and services they need wherever they are online. The buyer’s journey consists of a variety of touchpoints where customers engage with a brand. What is Omnichannel Marketing? Customers expect the companies they purchase...