Jiong Liu

Part II: How to take your omni-channel customer experience to the next level

It’s not realistic to tackle every aspect of your omni-channel vision in one fell swoop. Take the time to plan out a strategy that makes sense for your organization and build a foundation upon which you can construct new ways to engage customers over...

Is Amazing Omni-channel a Pipe Dream? How CIAM Can Make it Reality

Business-to-consumer (B2C) companies now find themselves in the era of instant gratification. Success in this new paradigm requires seamless customer experiences that span online, brick and mortar, social, loyalty and support programs, IoT, and eventually VR. In order to not just survive but thrive,...

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