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John Holdridge

John Holdridge
Fullscreen
John Holdridge serves as Vice President of Channel Plus at Fullscreen. A digital media veteran with 10 years of web, social, and video experience, he oversees the team that executes strategy and growth for the YouTube channels of Fortune 500 brand and media clients such as NBC, Turner Entertainment, 20th Century Fox, and GE. Prior to Fullscreen, he worked at Universal Music Group and Village Roadshow pictures. John has been awarded two New York Academy of Interactive Arts Awards, one in 2010 and another in 2011. He received his Bachelor of Arts from the University of Southern California, where he studied communications with an emphasis in media and entertainment.

Beyond Social Video Marketing: Develop a Social Video Monetization Strategy

John Holdridge -
Historically, companies have seen platforms like YouTube and Facebook solely as marketing opportunities. As a result, they have invested less in producing high-quality entertainment...

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