You could say that Jerelle Gainey is Richard Branson’s mantra come to life. As he leads the technology vision for DRUM, he passionately pursues perfection in helping each client achieve actionable insights from their data assets while continuously enhancing the customer experience with the client’s brand. Jerelle extends his passion for educating the community as the Technology Chair of the AIMA Board of Directors. He’s also been quoted and published in industry publications such as MarTechToday, MarchTechSeries, AdForum and Hubspot. Jerelle regularly moderates and speaks on industry panels.