Jeannie Walters

3 Persistent Myths About Social Media

Just when you think it's safe to encourage clients to connect with customers and their community via social media… Here are 3 persistent myths I'm still hearing about social media over and over. 1. It's for young people. This is also said this way: "My…

What Gary Vee Can Teach You About Feedback

Yesterday, my friend ( and occasional foe, but that's another story) Gini Dietrich blogged over at Spin Sucks about how Gary Vaynerchuk used a (misleading? misrepresented?) statistic to prove a point in his book The Thank You Economy. Let's just say it caused QUITE...

Customer Experience And Search: New Rules

I had the privilege of hosting a webinar with Sean McGinnis about how search influences customer experience. Sean is a master of many things, and one of the most knowledgeable people I know on the subject of online search; he's the Director and General...

The Challenge and Opportunity of WOM Relevance

I had a post I was supposed to get out yesterday. But it didn't feel right. How can I discuss the amazing take-aways I learned from SOBCon over the weekend when Sunday night happened? There my husband and I were, up too late after...

3 Things You Can Do Today to Improve the Customer Experience

I've had a lot of reaction to the post this week regarding metrics being late. A great question I received on Facebook was regarding how, exactly, should someone go about understanding what is really going on DURING the experience versus afterwards. It's a great question,...

New Posts