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James Smith

James Smith
Sitecore
James Smith is responsible for all marketing in North America. With more than 20 years of global marketing and technology experience, Smith brings to Sitecore a rich and varied background in both B2B and B2C marketing across lead generation, campaign management, and brand development.

So, Your World Cup Marketing Campaign Is Failing… Now What?

James Smith -
Sporting events provide much more than entertainment value -- they are ripe opportunities for marketers. The World Cup, which reaches a passionate global fanbase...

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