Sushmil Garde

The Importance of Conversational Design in an Increasingly Digital World

Throughout the pandemic, chatbot usage skyrocketed as organizations looked for a way to safely engage with customers and keep their business operations afloat amid new obstacles. To put it into perspective, there was a 67% increase in chatbot usage between 2018 and 2020. This...

Experience the Customer Journey in an E-Commerce World

The shopping season is around the corner and brands are working towards their holiday readiness. This means more offers and discounts on products, more user engagement content, and probably more unnecessary ads for the customers. When everyone has something exciting to offer, what really...

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