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Howard Schulman

Howard Schulman
Lightico
I've worked with several call center technology companies delivering marketing and sales insights and strategy.

How Digital Workflow Automation Improves Call Center CX

More companies that use call centers are prioritizing the customer experience (CX), seeing it as an integral part of reaching their call center KPIs....

Coronavirus and CX: How Keeping Customers Safe is the Best CX Right Now

Prior to the coronavirus crisis, allowing customers to complete transactions remotely was mostly a matter of satisfying growing customer preferences for digital convenience. In...

Don’t Let Compliance Kill CX

In its simplest form, customer experience (CX) is the sum of all experiences and emotions tied to customers’ contact and journey with a brand....

How to Improve Customer Experience in Banking

Banks face more competition than ever before to attract and retain new customers. A new era of online retail experiences means customers have elevated...

New Study Shows Telco Providers Must Act Now to Digitize CX Across All Channels, Including Phone

A new survey of 1000 cell phone customers of major providers, such as Verizon, ATT, T-mobile, and Sprint, conducted by Lightico, highlights the frustration...

Do eSignatures Really Improve the Customer Experience?

We have seen and understood that customer experience ( and a digital one at that) and the overall experience economy is the current industrial...

What Does Customer Experience (CX) in Insurance Look Like?

According to a New Horizons report, insurance companies lag behind other industries in the realm of digital transformation. It is no surprise that CX...

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