Shawnna Sumaoang
Shawnna is Director of Marketing at Highspot. Her background is in strategic development and execution of communications programs in the technology industry, including Automic Software, Optimum Energy and VOXUS. Shawnna actively volunteers her time to help non-profit organizations with public relations and communications activities.
Recently, we co-hosted a webinar with SiriusDecisions called Connect Sales Content to Revenue. This session was chock-full of research-backed advice to help you turn...
As the leader in sales enablement technology, Highspot is dedicated to improving the effectiveness of sales reps. Today we are introducing a new chapter...
Today’s technology empowers marketing and sales teams to work together to improve sales effectiveness, and they do so in ways that were unfathomable just...
What if every time your marketing team produced a piece of content, you knew its inherent value? If every one-sheet, white paper, presentation, and...
As a marketer, I’d like to think that the content I produce for sales is always 100% spot-on and customer-ready... that every word on...
When it comes to marketing in today’s go-go-go, always-on, like-worthy, re-tweetable, deeply digital world, there are people who get it, and those who don’t....
Recently, our friends over at CEB posted a great blog highlighting five trends that will help sales execs this year. This post...
As you start thinking about your business improvement initiatives for 2016, I’m betting improving sales effectiveness and productivity is on the list. One of the...