Graham Hill (Dr G)
Business Troubleshooter | Questioning | Thoughtful | Industrious | Opinions my own |
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The huge volume of data collected routinely by most businesses today presents a real challenge. It's not so much the costs of storing the...
One of my favourite blogs is the Neuromarketing blog. It covers all sorts of new developments in the neurosciences as they apply to marketing....
One of the best sources on how technology drives business is Nick Carr's Rough Type blog. A recent post on 'Customer Value and the...
I have long been involved in organisational redesign, particularly to make organisatons more market or customer-oriented. This has often involved some radical organisational surgery...
Dick Lee made an excellent post on lead management earlier. I wholeheartedly agree with Dick's assessment of the state of lead management; D+, needs...
All businesses face challenges in knowing what the secret sauce for success is. But for every successful business the secret sauce is often different....
Jeff Jarvis over at the Buzz Machine blog writes about newspapers needing to adopt to the huge changes taking place in the industry. Professional...
Seth Godin's iconic blog has an interesting story about Best Buy. Or not as the case may be. Best Buy has admitted to having a...
In my earlier post on Influencers, I made the point that there is more to 'social marketing' than just the few who are at...
Every now and again I experience one of those 'customer service moments' where not being delivering what was promised, having an utterly broken customer...
In my recent post on Honey We've Got Rats I suggested that YumBrands ought to have been better prepared for the fallout when...
Following on from my earlier post about Abusing Customer Trust, I spotted two other titbits that add to the story. First-up was a post...
A friend popped round this morning to show me his new Mercedes. He was very happy with the car except for one thing; the...
A recent article by Shawndra Hill on the Knowledge@Wharton website caught my eye. The article on 'Network Marketing; Using Existing Customers to Help Sell...
Brian Carroll over at the B2B Lead Generation Blog posted on whether companies should give away their ideas for free on their websites, or...
In a recent post on his excellent blog Logic+Emotion, David Armano talks about the need to 'unlearn' what we take for granted and to...
David Armano over at Logic+Emotion has a great story about how Benjamin Franklin used a simple graphic device to get his message across -...
I am reading Chip & Dan Heath's excellent new book 'Made to Stick'. It is all about why some ideas take hold and 'go...
I went out and bought a Canon Powershot G7 compact digital camera the other day. Or rather I went to my PC, bought it...
How should you respond when a public relations disaster looms large. Yum Brands, the owners of a TacoBell/KFC restaurant in New York is finding...
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