Fred Chua
I am a Philippine-certified Electronics and Communications Engineer who serves as the CEO of Magellan Solutions Outsourcing Inc. Magellan Solutions is one of the top call centers/BPO companies in the world that can deliver high-performing operations to businesses of any type and any size.
When you hear about advertising and promotion, one of the things that usually comes into your mind is the huge amount of money that...
Do outbound agents need to learn the psychology of selling? As salespeople, yes, they do. When you ask a veteran outbound agent to give you...
Agents from an outbound call center company that deals with the lead generation, B2B and B2C sales, or appointment setting have a high probability...
As customer experience is taking over other factors when it comes to customers’ buying decisions, companies are trying to find many ways on how...
Have you ever went online shopping thinking you are only going to buy one product but ended up buying more than that? Like you...
What are the factors that affect your buying decisions? Do you search for the brand’s website? Social media accounts? Or are you one of...
Making a channel strategy framework is a hard task. The person in charge should think of it and be well versed with different marketing...
Though it may not seem obvious, digital marketing strategies help small businesses improve their sales and strengthen their brand reputation. Going digital is the...
With the continuous growth of social media comes the emergence of the so-called influencer marketing. Consumers hold greater power over the type of content they...
Many businesses don’t realize that customer behavior analytics is one of the most important statistics they can use when it comes to knowing why...
Scroll on your favorite social media channel and you can surely see several videos instantly. While looking at those videos, you will notice some...
As we live in the age of globalization, it isn’t acceptable anymore if you don’t know other countries’ culture, especially when building a global...
What is the impact of customer engagement on the bottom line of your company? The level of sociality in the world is increasing each day...
Last May 25, 2018, the rules about data collection have changed, and all businesses and companies that deal with EU clients have been affected. The...
As experience emerges as the number one factor for customers to buy products and services, companies should put it as their number one priority...
The travel and hospitality industry constitutes more than one-tenth (about 1.6 trillion) of the world’s gross domestic product (GDP) last year, according to the...
In a 2013 survey conducted by the finance and insurance company American International Group, 350 hospital staff across the United States answered financial stability...
There’s a huge difference between the business landscape of the past and the present. The emergence of advanced technologies drives customers to have a...
Call center companies partake a crucial role in businesses’ transformation. Companies that acquire call center services would know how helpful it can be. For...
The phrase "People don't plan to fail, they fail to plan" is very true for businesses. For start-ups and small businesses, the company’s stability...