Endri Hasanaj

Big Business Hijacking Social Activism – Customers Take Back Control

With more social unrest spread across the world than ever before, and in a time of discontent and dissatisfaction, it is no wonder that social activism is rife. Take for example the women’s march on Washington earlier this year, which will go down in...

How to make your shop more customer-friendly in just 5 steps

All shop owners know the pain of suffering through a quiet spell, of watching the high street get busier every day whilst your business remains totally free of customers. Although it’s a situation we’re all familiar with, if your slow patch has lasted longer than...
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Top Tips for Leading a Customer-Focused Organization

If you want to grow your business over the coming months, you probably realize that focusing on customers and providing them with a top-notch experience every time can make a big difference to your bottom line. Having a customer-focused organization can lead to a...

5 Best Practices for Delivering Multilingual Customer Support

Thanks to modern globalization, a great diversity of languages has been observed growing across many countries. This change has forced the hand of various companies and brands to implement customer support in several languages in order to keep up with the competition and maintain a...

The value of corporate responsibility: how to build trust with customers

Today, conscious customers have all the power. Fail to meet their high ethical, socially responsible and environmentally-friendly standards in everything you do, and you’ll lose out on more than just a sale. With one reproachful tweet or disapproving review, they can set off an avalanche…

The Branson guide to customer service: putting your employees first

There’s nothing more off-putting than walking into one of your favourite shops only to discover that particular branch is staffed by a miserable bunch of people who look like they’d rather be anywhere else. In fact, realising that you’re only going to get bad service...

3 profit-raising tips to keep even the grumpiest customers happy

Before we begin this article, take a moment, a little breath, and imagine the ideal customer for your business. It’s a beautiful image, isn’t it? The kind of sight that lingers in your mind’s eye after 14 days of Buddhist meditation. This smiling, picture perfect...

How to appeal to the green generation of customers

No longer a small group of activists and supporters, the pool of eco-conscious customers grows bigger and bigger every year, especially within the millennial generation. Companies that commit to working in socially and environmentally friendly ways are so attractive to millennials, they justify a much...

The Art of Exceeding Customer Expectations

Having success with an online business venture is no accident. In order to take your ecommerce site to the next level, you will need to be committed to providing the best possible customer service experience. Exceeding the expectations of your customers should be priority...

Reasons Why Some Customers Prefer Online Stores

Consumers in 2017 have never had it so good. There are many things that perhaps were better ‘back in the day,’ but it’s hard to argue against the fact that we are given so many opportunities to spend, spend, spend. Sales from retail in...

What Consumers Think About Businesses Post–Data Breach

Over the past few years, hundreds of businesses have suffered the ultimate technology failure: the data breach. Even enormous companies, such as Target, eBay, The Home Depot, and JP Morgan Chase, that claim more than enough profits to erect an all-but-infallible security system suffered...

How to Create Killer Content and Improve the Customer Experience

You’ve probably heard it many times over the years, but the phrase “Content Is King” is actually true. If you want to find ways to not only capture the interest of potential customers, but also to promote your brand and wares well, showcase the...
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5 Lessons From Harley-Davidson Brand Tactics to Revolutionize Your Customer Experience

Harley-Davidson is a quintessential American company. The brand itself is over 113 years old, founded in Milwaukee in 1903 when two friends built a small power-cycle in the back of a third friend’s machine shop. Today, nearly every American recognizes the distinctive roar, the...

Tips to Increase Employee Engagement for Better Customer Support

There are many elements involved in providing a top-notch customer experience, from making sure clients have all the information and assistance they need at the right times and in an easy way, to providing follow-up, ensuring products and services are at their best, and...
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How To Master Your Customer Referral Marketing Strategy

The newest development on the marketing trend scene, referral marketing, promises loyal customers explosive visibility and astounding profits. Glorified as a way to harness the effectiveness of word-of-mouth marketing, referrals give your customers the power to spread your good word - and reward them...

How Companies Can Combine Sustainability And Customer Experience

Enterprises have the power to achieve a lot. It is possible for them to satisfy clients but they can also alter their preferences when it comes to consuming. One good example of this is the rapid growth of environmentally friendly products. The increase in...

A 3 Step Plan For Surviving The Post-Christmas Retail Slump

Since Black Friday madness hit, the past few weeks have been a complete blur. With nowhere near enough staff or hours in the day to deal with the endless stream of customers pouring through your doors, you’re probably desperately counting down to the end of...
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5 Fail-safe Strategies For Boosting Customer Retention

Let’s be honest, there are some customers you’d rather never deal with again. You know the ones – they’ve just spent half an hour shouting at you about waiting times or prices or whatever else that’s put a bee in their bonnet. But as tempting...

Digital Marketing Strategies Human Resources Should Embrace

It’s clear that HR is vital to an excellent customer experience, as they are responsible for finding the best employees to deliver that service. Discovering the top talent for your business has always been one of the most important considerations for company performance. After...

Key Processes Online Businesses Must Get Right to Keep Customers Happy

Whether you have a full customer service team handling things for your business, or have to cover many of the related tasks yourself each day, it’s important to do everything you can to streamline and smooth out processes if you want to keep your...

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