Diane Berry
Diane Berry
Diane Berry is Senior Vice President, Marketing and Communication of Coveo, and leads the organization's strategic positioning, go-to-market strategies, and its communication with all constituencies. Ms. Berry previously held executive roles at Taleo Corp, SelectMinds and Smyth Solutions.
CRM Myth Buster #4: Your CRM will make all your customers happier
Have you ever played a game of Twister? The gyrations support agents need to go through to keep that 20% of customers who have...
CRM MYTH Buster #3 – Your CRM alone will help you sell more, faster
What powers a sale? If we look at recent best-seller sales books such as The Challenger Sale, power equals relevance to the prospect or...
CRM MYTH Buster #2 – Your CRM alone will give you the needed 360
If you could design a 360° customer view, what would it include? Has a CRM vendor asked this question of you? Or, does your...
R&D’s Greatest Challenge: Insight to Innovate
Amid the excitement and athleticism of the Olympics, we have uncovered another interesting display of global competition. And although it may not be...
New Study: The Keys to Innovation for R&D Organizations – Their Own, Unused Knowledge
We recently polled R&D teams about how they use and share innovation across offices and departments, and the challenges they face in doing so....
Are You Integrating Social Data into Your Customer Engagement Strategy?
The paradigm shift has already begun to enable content creators and their peers to curate their own knowledge across blogs, wikis and social streams,...
Survey Says: Most Organizations Lacking Contextually Relevant Material
In order to work efficiently and effectively, it is vital that customer-facing employees and executives have access to the right information—contextually relevant information—at the...
Let us know if this has ever happened to you – “I just wasted how much time?” or “What...
Let's face it. The more data available to your company, the less you know what you think you know. Sound strange? Just think about it…and...
Forbes: CA Technologies’ Product Development is ‘Data Driven’
If there's one company that could serve as a showcase for how better Insight into vast amounts of data can drive improvements throughout...
Executives Report Customer Centricity Drives Revenue Yet Major Barriers Stand in the Way
Customers are the lifeblood of every organization. And yet most don't know enough about their customers, their interactions, their preferences, what they've said across...
The Consumerization of the B2B Website
Like many busy professionals, I shop online. Recently I've noticed those items I've looked at on, for example, the Neiman Marcus website follow...
Understanding the Evolution from Disparate Data to Informative Insights
Data, by its very nature, is difficult to find and to analyze because it's stored in so many places, with no way to search...
It’s all about Relationships!
As we all know, today is Valentine's Day and many of us will be celebrating the love of family and friends and those relationships...
Understanding the Building Blocks of Insight
Our latest eBook, "2012 Guide to an Insightfull Customer-Centric Organization," helps organizations understand how to leverage the Insight inside their enterprise and social data...
Embrace Chaos for Customer Centricity
Last week during a webinar discussion with Michael Maoz of Gartner, Leo Annab from CA Technologies and our CEO, Louis Tetu, I asked where...
Better Insight Drives Customer Centricity
Does this sound familiar: "This year, we will build our business processes to center on the customer." Or, "This year, we will enhance the...
Can Knowledge Be Engineered?
Considering that knowledge is ostensibly the most valuable asset of an organization—hence the term "knowledge capital"—it is not only interesting but perhaps essential to...
Steps to Unstructured Data Nirvana
In my last blog we looked at the nature of mercurial data and identified two truths: 1. It is constantly changing; and 2. It...