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Dave Addeo

Dave Addeo
Dave has over 12 years of experience in CRM with online marketing, systems integration, and real-time decision management systems. In the last 3 years with Quaero, Dave has helped customers implement real-time and offline marketing applications in the financial services, pharmaceutical, and hospitality industries across a number of channels including web, IVR, email, and direct mail.

Ahead of the Curve or Pulling Up the Rear?

As with many things in business, there are stages of adoption that many companies face in diversifying their marketing mix. The process is not...

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