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Christopher Carfi

Christopher Carfi
Ant's Eye View
Social Business strategist advising clients such as Google, HP, Cisco, P&G and others.

Top 10 Mobile Internet Trends (Feb 2011) from Mary Meeker

Mary Meeker and Matt Murphy share their trendspotting for mobile for 2011. Required viewing. Top 10 Mobile Internet Trends (Feb 2011) View more presentations from…

The Rise of the Creators (Mobile Edition)

Some interesting data from Pew.  Note that we're not just consumers, but creators thanks to mobile, as evidenced by the photo / video /...

Facebook’s Next Trainwreck Waiting-To-Happen: “Community Pages”

Ok, so do this. Go to http://facebook.com and do a search for "JC Penney."  Go to the #1 result.  It's a page here. Now go…

Selling Out

Two things to read on the "how social media intersects with sales" front today.   1)  "How Social Media Are Ruining Your Lead Qualification Strategy."...

An Awesome Way To Get People To Share Your Story

Emotional, awe-inspiring stories are more likely to be shared online, says John Tierney of the New York Times.  In his column Will You Be E-mailing…

If You Continue To Send Emails To The CEO, A Cease And Desist Letter May Be Sent To You

Wow.  AT&T customer Giorgio G. sent two inquiries to AT&T's CEO Randall Stephenson, and received a threat of a Cease and Desist letter for...

The Connection Between Social CRM (SCRM) and Vendor Relationship Management (VRM)

Some great thinking by Paul Greenberg.  The lede: Customer Ownership: Relationship? Conversation? Simply Put. SCRM is not VRM. Simple Being the Operative Principle This is…

The Era of the Social Customer

A nice presentation by my buddy Paul Greenberg, giving a solid overview of the state of the market. Worth a look. Original is here .

Podcast: “Third Places” and Customer Service

Historically, customers had to dial in to call centers or go to vendor websites (or to the vendor's physical location itself) for service and support.…

How Social is “Too” Social?

I'm torn. It would be so easy to pontificate a "right" answer, but, pragmatically, I know there isn't one. After finishing a re-read of Clay…

The Customer in Personal, Public and Business Realms

"Some corporations will attempt to maximize the business value of each individual worker, stripping out all the extraneous human factors. Chinese walls will be erected...

The Fatal Flaw in the Google Buzz Interface

Is "fatal flaw" too strong a term?  Maybe.  Then again, maybe not. First off, what is Google Buzz?  It's Google's new shot-across-the-bow to Facebook and...

Phrase of the Day: “Transaction Myopia”

Just tripped across a great turn of phrase from Peppers and Rogers: "Transaction Myopia."  Good stuff, and worth checking out. (Via CRMAdvocate) The key...

The Social Customer Will Be Mobile

Morgan Stanley's uber-analyst Mary Meeker recently published her 671(!) page report on the state (and future) of the mobile internet.  Of her eight "key...

American Airlines Hoses Me, Again

You think I'd learn. I'd been scheduled to go on an embark aboard the USS Stennis this week, on a trip similar to this...

From Social Media to Social Business

Social media, or perhaps we should call it "social business," is a sea change that will affect every aspect of the organization. Nowhere is...

An IKEA In Every Basement

Originally posted at http://supernovahub.com. By the way, if you're not currently following @supernovahub on Twitter you're totally missing out. AT SUPERNOVA 2009, Chris Anderson (Wired,...

Fly The Evil Skies

On the subject of frequent flier miles, Gary says: "Miles are evil. They create apathy on the end of the service provider." The he asks…

Twitter’s “Trending Topics” Bridge Neighborhoods in Social Networks

Had a blast chatting with danah boyd this morning on this week's SupernovaHub Network Age Briefing (disclosure: Supernova is a client).  The link above...

YouTube Is No Joke: Why You Shouldn’t Ignore Social Networks

Social networking was big in 2006. Really big. Really, really big. MySpace has more than 50 million members. Google bought YouTube, a video-sharing site...

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