Connie Hill
Connie Hill
Ms. Hill has built her career and the company by identifying the evolving needs of marketers. Under Ms. Hill's leadership, VeraCentra has grown from a start up to a multi-million dollar industry leader in providing innovative marketing automation solutions for today's ROI-conscious marketers. Ms. Hill is a member of the DMA, NAPL, and is an Executive Board Member of MFSA.
Customer Centric Communications Demands Relevancy
Why is relevancy becoming more critical to marketers? For one, customers demand it and marketing must meet that demand or risk losing customers....
Five Steps to Success with Marketing Performance Measurement
One of the largest and most experienced cleaning specialty franchise organizations in the U.S. set an objective to increase revenue per customer and thereby...
Seven Steps to Quantify the Value of Marketing Automation
To meet the demanding pressure for proof of marketing effectiveness, especially in today's economic environment, marketers need marketing automation. By optimizing today's technology...